Smash Lemonade
STORIESLEMONADINGLEARNSMASH ACADEMYOUR STORY
ALL OF SMASHLOG INAPPLY
TEACH FIRST

What we've learned

Free. No email required, no upsell attached. If you never buy anything from us, take these and go run a great event.

01 · FREE

How to Find Farmers Markets

Where events are actually listed, and who to email.

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02 · FREE

How Event Vendors Make Money

Gross revenue is not profit. Here's the real chain.

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03 · FREE

How to Price Your Drinks

Price from your costs and the event, not from the tent next door.

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04 · FREE

How Much Inventory to Bring

Forecast cups first, then buy backwards from that number.

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05 · FREE

What Permits You May Need

The categories to ask about — rules vary by city and state.

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06 · FREE

How to Design a Vendor Setup

Your stand is a small factory. Lay it out in one direction.

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07 · FREE

How to Pick Events

Three questions before you send a dollar.

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08 · FREE

How Weather Changes Sales

Weather is a business risk, not bad luck.

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09 · FREE

How to Calculate Event Profit

The formula, and the free calculator to run it.

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10 · FREE

How to Market Your Booth

Turn the event itself into your marketing.

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Smash Lemonade sells lemonade.
Smash Academy builds operators.
Lemonading builds a community.

STORIESLEMONADINGLEARNSMASH ACADEMYOUR STORYAPPLYALL OF SMASH

WHEN LIFE GIVES YOU LEMONS, SMASH THEM INTO OPPORTUNITIES.